If you're looking to improve your business, you may have heard of StoryBrand. StoryBrand is a marketing strategy that helps businesses clarify their message and connect with customers.
If you're interested in learning more about StoryBrand, or if you want help implementing it into your business, consider hiring a certified guide. In this blog post, we will discuss the cost of hiring a StoryBrand certified guide.
Why StoryBrand Is Pure Gold For Small Business Owners
The beauty of StoryBrand is that it can be used by businesses of any size, in any industry. Whether you're a solopreneur just starting out, or a large company with multiple products and services, StoryBrand can help you better connect with your target audience.
If you're a small business owner, you need to know about StoryBrand. It's a simple framework that can help you clarify your message and make a big impact with your marketing. Here's why StoryBrand message is pure gold for small business owners:
1. It helps you clarify your message: Too often, small businesses try to be everything to everyone. As a result, their message gets muddy and confused. StoryBrand can help you focus your message and communicate it in a way that resonates with your ideal customers.
2. It makes marketing easier (and more effective): When you have a clear message, marketing becomes so much easier (and more effective). With StoryBrand, you'll know exactly what to say (and how to say it) to get your ideal customers' attention.
3. It's a proven framework: StoryBrand has been used by some of the biggest brands in the world, and it's proven to work. If it can help them, imagine what it can do for your small business.
4. It's simple to use: The best part about StoryBrand is that it's simple to use. You don't need to be a marketing expert to make it work for you. Just follow the framework and watch your business grow. The brand message guide focuses on communicating the essential parts of your company to your customer.
Who Is A StoryBrand Guide?
A StoryBrand Guide is someone who can help you clarify your message and make sure it is communicated in a way that resonates with your audience. They are often writers or marketers who are experts in the art of storytelling and are specifically certified by Donald Miller in the StoryBrand Framework.
The core of what a StoryBrand Guide does is help you articulate the unique story that makes your business or product different, and then craft a message that will resonate with your target audience.
A good StoryBrand message guide will also be able to help you understand how to use your brand's story in all aspects of your marketing, from website copy to social media posts to email campaigns.
If you're looking to improve your marketing and connect with more customers, hiring a StoryBrand Guide can be a great first step. You might also need a web designer to make the interior website pages, but at Red Door Designs, we craft a StoryBrand website for you that features your clear brand message. The best part? You can have it done in 2.5 hours flat.
How Much Does It Cost To Hire A StoryBrand Certified Guide?
The price of hiring a StoryBrand Certified Guide varies depending on the size and scope of your project. For example, a small business might pay a few thousand dollars for a one-time consultation, while a larger company might pay upwards of $10,000 for ongoing guidance.
The good news is that you don't have to break the bank to get access to great marketing advice. There are plenty of affordable options out there, including books, online courses, and even free resources like the StoryBrand website.
When it comes to finding the right help for your business, the most important thing is to make sure you're getting quality information from someone who understands your specific needs. With so many options available, there's no reason to settle for anything less.
How To Know A Certified StoryBrand Guide
If you're considering working with a StoryBrand guide, it's important to make sure they are certified. Here are a few ways to tell:
1. Check for the StoryBrand Certification mark on their website.
2. Ask if they have completed the rigorous two-day StoryBrand workshop and received one-on-one coaching from Donald Miller and the team at StoryBrand.
3. Verify that they are an authorized StoryBrand guide by emailing certification@storybrand.com.
StoryBrand guides who are not certified may still be able to help you clarify your message, but they will not have access to the exclusive training and resources that certified guides do.
What If StoryBrand Doesn't Work For Me?
If you're not seeing results from using the StoryBrand Framework, there could be a few different reasons why. Maybe you're not following the steps correctly, or maybe you're not communicating your message clearly enough. Either way, here are a few things to consider if you feel like StoryBrand isn't working for you:
Make Sure You're Using The StoryBrand Framework Correctly
The StoryBrand Framework is designed to help you craft a clear and concise message that resonates with your target audience. If you're not seeing results, it could be because you're not following the steps correctly. Make sure you're taking the time to really understand each step and how it fits into the bigger picture.
Communicate Your Message Clearly
Another reason you might not be seeing results is because your message isn't clear enough. Remember, the goal is to craft a message that is simple and easy to understand. If your audience doesn't understand what you're trying to say, they're not going to respond to it.
Keep Testing And Tweaking
If you're still not seeing results, don't give up! Just keep testing and tweaking until you find a message that resonates with your audience. The beauty of the StoryBrand Framework is that it's flexible enough to be adapted to any brand or business. So keep experimenting until you find something that works for you.
Commit to the Same Consistent Brand Message
A clear and consistent message is essential for effective StoryBrand marketing materials. Whether you're building a lead generator or a sales funnel, or a marketing funnel, it's important that your business message is the same across all channels. If you've been taking a do it yourself approach, it may be time to find a certified guide.
StoryBrand certified guides can help you ensure you're implementing the process correctly. Sometimes only a few minor changes are needed, but you need someone with the expertise to point out exactly what is needed to make the StoryBrand approach work for you.
Ready to Get Started with a StoryBrand Certified Guide?
At the end of the day, StoryBrand is a powerful tool that can help you craft a clear, concise and same consistent brand message for your business. But like with anything, there is no guarantee of success. The best way to find out if it will work for you is to invest in expert guidance.
At Red Door Designs we write sales page and website copy that converts in 2.5 hours flat. Mastering StoryBrand takes time and practice. Use your marketing dollars wisely by investing in the power of the StoryBrand seven-part framework.
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